TheDesignExpert

Digital Marketing is the popular function today, and we can’t run from it. The marketers are becoming too passionate to specialize in a specific domain and grow themselves in the fierce industry. This can only be possible if you are skilled and have competitive expertise. Not only this, but digital marketing tools are fundamental in boosting one’s productivity. If you belong to a digital marketing agency or providing a freelance service, then you should have hands-on experience on certain tools. However, with the revolution in the digital world, everything is becoming efficient and costly to acquire. Let us explore some trending digital marketing tools, which can change your life in 2020. You don’t have to worry about having the skills or getting more experience. These tools are a life-saver for many professionals.

6 Effective Digital Marketing Tools You Can’t Avoid This Year

1.  Moz

The very first tool in our list is Moz. The tool consists of free and paid SEO features, which are effective in achieving digital marketing goals. Moz is not a traditional-looking service but a professional and results-driven tool that has provided a convenience to SEO experts today. In this tool, you can smoothly perform keyword research, backlink analysis, page analysis, and track site crawler. If you haven’t installed the plugin yet, then do it now. Install the MozBar Chrome plugin and view different metrics of any page.

2. SEMrush

Among several interesting digital marketing tools, you cannot deny the benefits of having SEMrush. It is one of the best platforms to enhance your SEO strategy and implement the plan effectively. Digital marketers vouch for the tool because it is useful in taking your digital marketing practices to the next level. With SEMrush, you can get assistance in performing keyword research, as well as a detailed SEO audit. The only inconvenience you might face is regarding the membership. The tool isn’t free, but you can check the performance by opting for the 7-day free trial service.

3. Canva

If you are a creative designer and want to show off the skills in a better way, then try Canva. It is one of the best digital marketing tools that is heaven for many designers around the globe. You will be impressed with its outstanding features and creative templates that are both free and paid. Even many professional graphic designers use the tool to create stunning logos and compelling graphics for fashion brands. The tool is absolutely great for newbies and experts. You don’t have to gain professional experience in getting started with the tool. It is easier and efficient for creating images like CTA buttons, social images, infographics, banners, etc.

4. Professional Logo Design Platforms

There is one more important thing without which digital marketing will be somewhat not an achievement. For every company or business, branding is important. This means they have to build an impression that guarantees increased conversion and worldwide recognition. So, here is the chance for you to check out amazing  custom logo design  platforms, which offers a great branding service at an affordable price.

5. Google Analytics

I am surely not missing any more digital marketing tools, but this one creates wonders instantly. Google Analytics is a must-have tool, which is significant in improving the performance of a site. It may seem advanced, but the tool has some effective capabilities that are a bingo for engaging customers to the site. You can also improve your skills in using Google Analytics. Simply, join Google Analytics Academy, and you will be able to hone the digital marketing skills in a better way.

6. Hootsuite

Here comes a great social media management tool that is effective for implementing your digital marketing practices. Hootsuite is an enterprise-level tool, which is effective for storing and scheduling social media content on various platforms. Isn’t it amazing to optimize your social media management activities? The tool basically has multiple features for managing social media platforms accordingly. It helps the users to track the performance of the social media content, measure conversion rate, ROI, and monitor different conversations over the channel regarding the product, service, or brand. You can get your hands on the tool, but it requires investment. So, try a 3-day free trial to experience the features and its professional services.

Final Verdict

Finding an appropriate digital marketing tool can make you crazy because it isn’t as easy as any of us can think of. There are several digital marketing tools over the internet, but not all of them are as effective as these tools. For achieving the best results and optimized performance, one has to invest in the tool that guarantees results. The tools listed above are for professional use while some are paid and some free. However, you can opt these tools for improving your digital marketing best practices and achieve the results in a go. Don’t hesitate to test your skills here because these don’t demand experience but only knowledge and industry-specific approach.