All resources in Montgomery County Community College OER Award Teams

Golden Age of Radio in the US

(View Complete Item Description)

Tuning into the radio is now an integrated part of our everyday lives. We tune in while we drive, while we work, while we cook in our kitchens. Just 100 years ago, it was a novelty to turn on a radio. The radio emerged at the turn of the twentieth century, the result of decades of scientific experimentation with the theory that information could be transmitted over long distances. Radio as a medium reached its peak—the so-called Radio Golden Age—during the Great Depression and World War II. This was a time when the world was rapidly changing, and for the first time Americans experienced those history-making events as they happened. The emergence and popularity of radio shifted not just the way Americans across the country experienced news and entertainment, but also the way they communicated. This exhibition explores the development, rise, and adaptation of the radio, and its impact on American culture.

Material Type: Diagram/Illustration, Primary Source, Unit of Study

Author: Hillary Brady

Radio Fights Jim Crow

(View Complete Item Description)

During the World War Two years, a series of groundbreaking radio programs tried to mend the deep racial and ethnic divisions that threatened America. At a time when blacks were usually shown on the radio as lazy buffoons, the federal government and civil rights activists used radio for a counter attack. Did radio unify America in the face of war? This is "Radio Fights Jim Crow".

Material Type: Lecture

Understanding Media and Culture: An Introduction to Mass Communication

(View Complete Item Description)

Understanding Media and Culture: An Introduction to Mass Communication was written to squarely emphasize media technology. Jack believes that an introduction to mass communication text should be a compelling, historical narrative sketching the *ongoing evolution* of media technology and how that technology shapes and is shaped by culture — and that is what he set out to deliver with his new textbook. Today’s students are immersed in media technology. They live in a world of cell phones, smart phones, video games, iPods, laptops, Facebook, Twitter, FourSquare, and more. They fully expect that new technology will be developed tomorrow. Yet students often lack an historical perspective on media technology. They lack knowledge of the social, political and economic forces that shape media technology. This is not knowledge for knowledge’s sake. It is knowledge that can help them understand, comprehend, appreciate, anticipate, shape and control media technology. With this focus, Understanding Media and Culture becomes an appropriate title. Indeed, the title has particular significance. Marshall McLuhan’s Understanding Media is a key text in media studies. Written in the 1960s, Understanding Media was the subject of intense debates that continue to this day. Its central message was that the technology of media — not their content — was their most important feature. In a typically pithy phrase, McLuhan said, ”The medium is the message.“ The title, Understanding Media and Culture: An Introduction to Mass Communication, situates the introductory text in a large, engrossing theoretical conversation. The goal is to adopt a textbook that will support and complement your teaching of this course. Jack Lule’s, Understanding Media and Culture: An Introduction to Mass Communication, will support an engaging and interesting course experience for students that will not only show them the powerful social, political and economic forces will affect the future of media technology, but will challenge students to do their part in shaping that future.

Material Type: Textbook

Author: Jack Lule

Understanding Media and Culture

(View Complete Item Description)

This book’s title tells its intent. It is written to help you understand media and culture. The media and culture are so much a part of our days that sometimes it is difficult to step back and appreciate and apprehend their great impact on our lives. The book’s title, and the book itself, begin with a focus squarely on media. Think of your typical day. If you are like many people, you wake to a digital alarm clock or perhaps your cell phone. Soon after waking, you likely have a routine that involves some media. Some people immediately check the cell phone for text messages. Others will turn on the computer and check Facebook, email, or websites. Some people read the newspaper. Others listen to music on an iPod or CD. Some people will turn on the television and watch a weather channel, cable news, or Sports Center. Heading to work or class, you may chat on a cell phone or listen to music. Your classes likely employ various types of media from course management software to PowerPoint presentations to DVDs to YouTube. You may return home and relax with video games, television, movies, more Facebook, or music. You connect with friends on campus and beyond with text messages or Facebook. And your day may end as you fall asleep to digital music. Media for most of us are entwined with almost every aspect of life and work. Understanding media will not only help you appreciate the role of media in your life but also help you be a more informed citizen, a more savvy consumer, and a more successful worker. Media influence all those aspects of life as well.

Material Type: Textbook

Author: Jack Lule

Elements of Political Communication

(View Complete Item Description)

This style guide is an introductory wikibook for beginners who want to produce political messages in various media formats. It is not a rule book; rather, it is a set of guidelines to facilitate effective political communication. Its purpose is to bridge the gap between two distinct styles to create pragmatic, clear, and useful information to establish a consistent tone, style, and format between all of the messages you or your organization produces. It is meant as a practical guide for anyone, regardless of political affiliation, and it is organized in such a way that a person new to political communication can learn to create convincing and thought-provoking op-eds, letters to the editor, press releases, social media posts, website content, and spoken messages.

Material Type: Textbook

Video Analysis Worksheet - Novice

(View Complete Item Description)

The following motion picture analysis worksheet was designed and developed by the Education Staff of the National Archives and Records Administration. You may find this worksheet useful as you introduce students to motion pictures as primary sources of historical, cultural, social and scientific information.

Material Type: Activity/Lab, Primary Source, Teaching/Learning Strategy

Moving Pictures, Moving Stories

(View Complete Item Description)

Students will examine a contemporary video installation and a 17th-century Flemish painting and consider how artists use a specific medium to communicate ideas. They will then create a storyboard plan for their own video.

Material Type: Diagram/Illustration, Lesson Plan

Disney as Mass Media

(View Complete Item Description)

Students will conduct research and analyze the impact of Disney as mass media on American society, as well as the role mass media plays in American society. Students will theorize in their project the impact of Disney on American society, now and in the future.

Material Type: Lesson Plan

Author: Rachel Swank

The Beauty of Data Visualization

(View Complete Item Description)

David McCandless turns complex data sets (like worldwide military spending, media buzz, Facebook status updates) into beautiful, simple diagrams that tease out unseen patterns and connections. Good design, he suggests, is the best way to navigate information glut -- and it may just change the way we see the world. A quiz, thought provoking question, and links for further study are provided to create a lesson around the 18-minute video. Educators may use the platform to easily "Flip" or create their own lesson for use with their students of any age or level.

Material Type: Lecture

Author: David McCandless

Cartoon Analysis Worksheet - Novice

(View Complete Item Description)

The cartoon analysis worksheet was designed and developed by the Education Staff of the National Archives and Records Administration. This worksheet will be useful when introducing students to cartoons as sources of historical, social and cultural information.

Material Type: Activity/Lab, Primary Source, Teaching/Learning Strategy

Information Strategies for Communicators

(View Complete Item Description)

The definitive text for the information search and evaluation process as practiced by news and strategic communication message producers. Currently used at the University of Minnesota School of Journalism and Mass Communication; JOUR 3004W/V, Information for Mass Communication.

Material Type: Textbook