Economics is the process by which humans manage their environment and its resources. The process is made up of a system of production, distribution and consumption of goods and services....

The purpose of this course is to lead students in an exploration of fundamental advertising principles and the role advertising plays in the promotional mix. Upon successful completion of this course, students will be able to: distinguish advertising from other types of marketing communication; identify different forms of advertising messages that businesses use to reach their target markets; describe the pros and cons of a variety of data types for market researchers; identify the critical elements of a market analysis; discuss the process of using STP marketing to accurately and effectively focus a firmŐs advertising efforts; create an advertising strategy that employs an appropriate mix of message objectives and methods; construct a media plan; describe the elements of an advertising campaign proposal. (Business Administration 306)

Alexandra Marks reports on the challenges faced by minority businesses in Boston. She notes that Jet-A-Way is multi-million dollar company that recycles trash, industrial waste, and construction debris. Marks interviews Jesse Jeter (marketing director, Jet-A-Way) and company founders Ed Jeter and Darlene Jeter about the challenges they have faced as a minority business. Jesse Jeter says that racism is still a problem. Ed Jeter says that the business benefited minority quotas in the early years. Marks reports that the NAACP Leadership Development Training Conference was recently held in Boston. Marks's report includes footage from a luncheon held during the conference. Marks interviews William Singleton (president, Quest Publishing Company) about his experiences as an African American entrepreneur. Marks notes that minority-owned businesses often have trouble finding financing. Marks' report includes footage of operations at the Jet-A-Way recycling facility. This tape includes additional footage of operations at the Jet-A-Way recycling facility. This edition of the Ten O'Clock News also included the following item: Carmen Fields interviews Richard Taylor about the Republican Party and affirmative action.

Caroline Hunter comments on the struggle for African liberation. Guests Caroline Hunter, Dinizulu Ceitou (both of Boston's African Liberation Day Committee), and Christopher Nteta (of the Pan African Liberation Committee) discuss the liberation struggle in Mozambique with host Topper Carew. Topics include Frelimo (the African freedom fighters in Mozambique), the influence of African American support on the cause, the relationship between corporations and the seizure of African land, the need for violence to achieve liberation, the relationship between racism and colonization, and the need for African Americans to recognize that the African struggle is their own. Program includes a 30-minute film titled 'The Struggle Continues (A Luta Continua),' which documents the work of the resistance. Produced by Topper Carew. Directed by Conrad White.

Inspired by Mary Shelley's novel about a man-made monster who turned upon its creator, this cartoon depicted the railroad trampling the rights of the American people. Agriculture

With his famously laconic style, President Calvin Coolidge captured the spirit of the 1920s when he announced in a speech before the Society of American Newspaper Editors that "the chief business of the American people is business." Coolidge's aphorism revealed the centrality of commerce to the nation and its culture in the 1920s, even while it concealed some of the wrenching cultural changes that were required to accommodate a commercial civilization. Coolidge, as a son of rural Vermont and small-town Massachusetts, played a key role in reassuring people that the new business order was compatible with traditional American values. In this 1925 address to the New York State Chamber of Commerce, Coolidge mixed new prescriptions for a pro-business government with traditional homilies about the contributions of American business "to the spiritual restoration of the world." He insisted that "traditional" values could fit comfortably into a business civilization.

Known best by his knack for moneymaking, turn-of-the-century steel magnate Andrew Carnegie nonetheless found a moment to pen a one-sided poetic tribute to the "eighth wonder" of the world--steel manufacturing in his Pittsburgh, Pennsylvania, plant. This brief poem reflected how he (and other contemporaries) viewed the monumental process of steelmaking. The poem was notable for its use of passive voice and the absence of workers--miners, railroad men, or blast furnace crews--from the process by which "one pound of solid steel" came to be.

David Boeri reports on the Bank of Boston's new mortgage program for lowand moderate-income city residents. Boeri's report includes footage of Ira Stepanian (President, Bank of Boston) and Robert Mahoney (Bank of Boston) announcing the new program to the media at a press conference at a Roxbury branch of the Bank of Boston. Boeri reviews the terms of the program. He notes that many houses in the area are not eligible for the program because their sale prices are too high. Boeri interviews Diana Strother (Roxbury resident), who says that many residents do not make enough money to take advantage of the program. Boeri interviews Leon Wilson (Bank of Boston) about the terms of mortgages under the program. Boeri notes that the units in the Fort Hill condominium complex are too expensive to qualify for the Bank of Boston program. Boeri interviews Alvin Wilkins (Boston resident) and Eve Moss (realtor) about housing prices in the area. Boeri also interviews Bruce Marks (Hotel and Restaurant Workers Union). Marks calls the Bank of Boston program a 'public relations scam' because it does not truly help low-income residents. Boeri's report includes shots of the Fort Hill condominium complex.

Christy George reports that poor neighborhoods lack access to banking services. George notes that banking leaders met with community leaders today to announce an agreement that will provide better banking services to poor neighborhoods. George reviews the details of the agreement, which will provide bank branches, loans, and increased investment to poor neighborhoods. George's report includes footage of the meeting of banking and community leaders. Richard Pollard (Massachusetts Bankers Association) says that redlining did not take place in the 1980s. Charles Stith (Organization for a New Equality), Bruce Bolling (Boston City Council), Willie Jones (Community Investment Coalition), John Hamill (Shawmut Bank), and Ronald Homer (Boston Bank of Commerce) all speak out in favor of the proposal. Michael Dukakis (Governor of Massachusetts) is present at the meeting. George reports that the agreement forces banks to restructure their rules in order to serve poor people. This edition of the Ten O'Clock News also included the following items: Julian Bond at Harvard University. Julian Bond. Christopher Lydon interviews Sarah Small.

"Becoming Digital" traces the change in practice, theory and possibility as mechanical and chemical media are augmented or supplanted by digital media. These changes will be grounded in a semester length study of "reports from the front." These reports, found and introduced by students throughout the semester, are the material produced by and about soldiers and civilians on the battlefield from the introduction of wet photography during the Crimean and Civil Wars to contemporary digital content posted daily to Web 2.0 sites from areas such as Iraq and Afghanistan and possibly even the games and simulations they've inspired. Students will work through the ethical, aesthetic, technical and cultural problems raised by the primary content and secondary readings in three papers, a group project written with Inform 7, a presentation, and frequent discussion.

Excerpt from the film 'From Spikes to Spindles' with Ben Lee, ILGWU representative (International Ladies Garment Workers' Union), on the reasons why Chinese American women are working in garment factories in New York City. There are 300 garment factories in the Chinatown area providing the largest single source of employment in the area.

Christopher Lydon reports that Ray Flynn (Mayor of Boston) is requesting the creation of a Boston Employment Commission in order to boost the number of Boston residents working in Boston jobs. Lydon notes that the Flynn administration would like the Boston work force to be 10% female, 25% minority and 50% Boston residents. Lydon's report includes footage from an interview with Flynn about employment in Boston. Lydon reports that Flynn's proposed ordinance would change the demographics of the work force in the public and private sectors. Lydon notes that unions are opposed to Flynn's proposal. Lydon's report includes footage from an interview with James Kelly (Boston City Council). Kelly says that sanctions will be imposed unfairly on the construction industry. Lydon's report also includes footage from interviews with Mel King (candidate for US Representative) and Thomas Menino (Boston City Council). King says that sanctions are necessary to enforce the proposal. Menino says that some industries are hiring more Boston residents already. Lydon notes that critics believe that compliance with the ordinance would cost jobs. Lydon's report is accompanied by interviews with construction workers and white-collar workers about the proposed ordinance. This edition of the Ten O'Clock News also included the following item: Minister Don Mohammad speaks out against drug traffic in Roxbury. Drug traffic in Roxbury housing development

Do you want to relocate to the UK? This unit will help you with the language difficulties that can arise while providing assistance with the practicalities of the decision-making processes involved and the consultation that is necessary to ensure employees are kept informed.

Do you want to relocate to the UK? This unit will help you with the language difficulties that can arise while providing assistance with the practicalities of moving your company and its relocating its employees. You will also learn how other companies have approached this task.

Do you want to relocate to the UK? This unit will help you with the language difficulties that can arise while providing assistance with the practicalities of taking the decision to relocate. You will also examine the factors that influence that decision including its impact on all those connected with the company from employees to suppliers and customers.

Business Ethics is a derived copy from the Corporate Governance course. It takes an interdisciplinary approach to ethics in business and provides modules in Ethical Leadership, Ethical Decision-Making, Social Responsibility, and Corporate Governance to respond to AACSB accreditation requirements. Students will actively study ethical theory by carrying out exercises to help them build theory-based tools for encountering ethical problems in business practice. They will also work with cases in business ethics designed to give them practice in developing skills of ethical leadership, ethical decision-making, and carrying out socio-technical analyses to respond to issues of social responsibility. Business Ethics culminates in a peer reviewed Ethics Bowl competition in which students will practice ethics advocacy in a variety of moral ecologies in business. Business Ethics has been developed through the NSF-funded project, "Collaborative Development of Ethics Across the Curriculum Resources and Sharing of Best Practices," NSF SES 0551779.

On a good day in the business ethics classroom discussion charges forward; students have read the assigned case study, they’re engaged by the conflict and want to work through it. Then, there’s a bad day: students didn’t bother to do the reading and the hour sags listlessly. The key to going the first way is case studies that students want to read, and The Business Ethics Workshop by James Brusseau provides them with reality and engagement.

Reality: No stilted and contrived stories about Steve Smith and Jane Jones. Excerpts from blogs and newspapers bring the weight—and provocation—of the world as it’s actually happening to the classroom. Engagement: Students want to read pages touching on their own anxieties, desires and aspirations. Because the textbook responds on that level without sacrificing intellectual gravity, class gets powered by student interest while thoughtfully penetrating to the core of ethical issues.

Another key to a successful textbook is clarity in the expository sections. The Business Ethics Workshop offers: … Straight-ahead prose to help students stay with the book. … Clear sections and subsections that hold ideas and topics together. … Natural movement from one topic to the next; instead of a laundry list of definitions and concepts for rote memorization, the book strings together themes so that each chapter makes sense as a story about ethics applied to a particular a section of life in the world of jobs and money.
What separates this textbook from others is that the examples and case studies truly engage today’s college students; they do because they’re contemporary, and because they connect with real student lives. Many texts are burdened with staid discussions of problems faced by IBM executives in the 1980s and similar. These have nothing to do with your students’ experiences and interests.
James replaced those types of cases with episodes centering on: … Tom’s Shoes, the social cause juggernaut … Blogs written by young entrepreneurs in the fashion industry … The DNA testing of baseball prospects to predict future performance … The divergent career objectives of the rock band Nirvana’s members … The Miami police officer working part time as a drug dealer … The Bernie Madoff fraud … Chippendales as a career choice ‚Ä¢ Workplace ethics at youth trendsetter American Apparel ‚Ä¢ An internet message board discussion of CD pirating, both the techniques and the ethics ‚Ä¢ Eddy Lepp’s Rastafarian church and farm in California ‚Ä¢ The College Board and the economics of the SATs Because YOU are the source of excellence in the classroom, this textbook was created to fit into YOUR course plans.
Composed of stand-alone chapters, the book may be taken as originally written, or re-compiled online in any sequence the you wish. The actual published book will then fall into that new order. More, professors may do their own line editing inside the book and, again, have those changes automatically appear in the textbook version published uniquely for your class. You can try out your own customizations by clicking on the customize link on this page.
The Business Ethics Workshop by James Brusseau was designed to incite class discussion, clearly elaborate central concepts, and allow instructors to take control of their courses. The result is a smoother classroom and more student learning which translates into better student evaluations of professors and a more enjoyable—and productive—teaching day.

In Connexions, a course is both a course (what is offered in a school curriculum) and a collection of modules. This course as a collection of modules has been designed to pull together the modules published in Connexions by this author for the purpose of showing different aspects of the Ethics Bowl competition and how it can be used in a university course on practical and professional ethics. The Ethics Bowl concept comes from Robert Ladenson of the Illinois Institute of Technology. Through the Association of Practical and Professional Ethics, the Ethics Bowl competition has been carried out nationally for thirteen years now. (More on the history of this competition can be found in Ladenson's article which is referenced in this course's first module.) Thanks to Robert Ladenson and Michael Davis for suggesting using the ethics bowl in engineering ethics classes at UPRM during a visit by the author to IIT in 2001. Special thanks to Vivian Weil who has served as a mentor for those at UPRM committed to implementing ethics instruction and institutionalizing ethics across the curruciculum. This course and its modules have been developed as a part of the EAC Toolkit funded by a grant from the National Science Foundation, NSF SES 0551779.

Law, in its simplest form, is used to protect one party from another. For instance, laws protect customers from being exploited by companies. Laws protect companies from other companies. Laws even protect citizens and corporations from the government. However, law is neither perfect nor all encompassing. This course will introduce the student to the laws and ethical standards that managers must abide by in the course of conducting business. Laws and ethics almost always shape a company's decision-making process; a bank cannot charge any interest rate it wants to charge that rate must be appropriate. By the end of this course, the student will have a clear understanding of the legal and ethical environment in which businesses operate. Upon successful completion of this course, the student will be able to: Identify sources of law in the United States; Describe the function and role of courts in the US legal system; Differentiate litigation from methods of alternative dispute resolution; List the elements of the major torts; List the essential elements of a valid contract; Describe how a contract can fail; Summarize the remedies available for breach of contract; Distinguish between real and personal property; Identify the various interests in real property and how they pass; Identify the requirements to hold various rights under intellectual property laws; Analyze the impact of the digital era on intellectual property rights; Distinguish between at-will employment and contractual employment; Identify laws that generally regulate the employer-employee relationship; Identify criminal acts related to the business world; Define white collar crime; Describe the various forms of business organization; Identify the major laws regulating business in the United States; Identify major ethical concerns in business today. (Business Administration 205)