Business and Communication

Accounting, Communication, Finance, Journalism, Management, Marketing and Public Relations.

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Accessibility Toolkit – 2nd Edition – Open Textbook
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The goal of this accessibility toolkit, 2nd edition, is to provide resources for each content creator, instructional designer, educational technologist, librarian, administrator, and teaching assistant to create a truly open textbook—one that is free and accessible for all students. This is a collaboration between BCcampus, Camosun College, and CAPER-BC.

Subject:
Communication
Education
Educational Technology
Higher Education
Material Type:
Full Course
Provider:
BCcampus
Provider Set:
BCcampus Open Textbooks
Author:
Amanda Coolidge
Josie Gray
Sue Doner
Tara Robertson
Date Added:
05/22/2019
Accounting Principles: A Business Perspective
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Accounting Principles: A Business Perspective uses annual reports of real companies to illustrate many of the accounting concepts in use in business today. Gaining an understanding of accounting terminology and concepts, however, is not enough to ensure your success. You also need to be able to find information on the Internet, analyze various business situations, work effectively as a member of a team, and communicate your ideas clearly. This text was developed to help you develop these skills.

Subject:
Accounting
Material Type:
Textbook
Provider:
BCcampus
Provider Set:
BCcampus Open Textbooks
Author:
James Don Edwards
Roger H. Hermanson
Susan D. Ivancevich
Date Added:
10/28/2014
Advanced Business Law and the Legal Environment
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Law has different meanings as well as different functions. Philosophers have considered issues of justice and law for centuries, and several different approaches, or schools of legal thought, have emerged. In this chapter, we will look at those different meanings and approaches and will consider how social and political dynamics interact with the ideas that animate the various schools of legal thought. We will also look at typical sources of “positive law” in the United States and how some of those sources have priority over others, and we will set out some basic differences between the US legal system and other legal systems.

Subject:
Business and Communication
Law
General Law
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Alyssa Martina
Don Mayer
George Siedel
Jethro Lieberman
Date Added:
02/17/2015
Be Credible
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The primary audience for this book starts with students in Journalism 302: Infomania, a course we teach at the University of Kansas. When they take this class, these students usually are in their second or third semesters in the William Allen White School of Journalism and Mass Communications. They have varied career aspirations. A few of them want to be “traditional” journalists, writing for online news sites, magazines, or newspapers. Some of them want to be broadcast journalists. Many of them want to work in strategic communications, which encompasses public relations, advertising, marketing, and related fields.

Subject:
Journalism
Material Type:
Textbook
Author:
Karna Younger
Peter Bobkowski
Date Added:
10/29/2019
Beyond Lean: Simulation in Practice, Second Edition
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Lean thinking, as well as associated processes and tools, have involved into a ubiquitous perspective for improving systems particularly in the manufacturing arena. With application experience has come an understanding of the boundaries of lean capabilities and the benefits of getting beyond these boundaries to further improve performance. Discrete event simulation is recognized as one beyond-the-boundaries of lean technique. Thus, the fundamental goal of this text is to show how discrete event simulation can be used in addition to lean thinking to achieve greater benefits in system improvement than with lean alone. Realizing this goal requires learning the problems that simulation solves as well as the methods required to solve them. The problems that simulation solves are captured in a collection of case studies. These studies serve as metaphors for industrial problems that are commonly addressed using lean and simulation.

Subject:
Management
Material Type:
Textbook
Provider:
Grand Valley State University
Author:
Charles Standridge
Date Added:
01/01/2013
Building Strategy and Performance
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The defining challenge facing business leaders is to develop and drive performance into the future.
For commercial firms, this generally means building profits and growing the value of the business.
Although their focus may be on non-financial outcomes, public services, voluntary groups, and other
not-for-profit organizations share the same central challenge—continually improving their
performance. When the causes of performance through time are not understood, management has
difficulty making the right decisions about important issues. Worse, entire organizations are led into
ill-chosen strategies for their future.
To overcome these problems, leaders need the means to answer three basic questions:
1. Why is business performance following its current path?
2. Where are current policies, decisions, and strategy leading us?
3. How can future prospects be improved?
These questions are the starting point for this book.

Subject:
Business and Communication
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Kim Warren
Date Added:
02/18/2015
Building a Competitive First Nation Investment Climate
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This is the first edition of the open text book Building a Competitive Investment Climate on First Nation Lands. This textbook is for students who are First Nation and tribal government employees or students who would like to work for or with First Nation and tribal governments. The purpose of this textbook is to help interested First Nation and tribal governments build a competitive investment climate. Work began on this text book in early 2012 with a generous grant from the Donner Canadian Foundation. Financial support was also provided by the First Nations Tax Commission and the Tulo Centre.

Subject:
Business and Communication
Economics
Material Type:
Textbook
Provider:
BCcampus
Provider Set:
BCcampus Open Textbooks
Author:
Tulo Centre of Indigenous Economics
Date Added:
03/23/2015
Business Communication for Success
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This book is suited for Business Writing, Business English or Business Research/Report Writing courses.Basics of Written Business Communication presents basic business communication concepts, vocabulary, models, and exercises in a clear, practical, and engaging way. The author provides a set of core chapters intended to provide a highly focused introduction to the field. Then, he provides an optional series of modules that provide instructors with complete flexibility to emphasize additional topics of their choice.

Subject:
Business and Communication
Language, Grammar and Vocabulary
Material Type:
Textbook
Provider:
University of Minnesota
Provider Set:
University of Minnesota Libraries Publishing
Author:
Scott McLean
Date Added:
01/01/2010
Business Communication for Success Textbook
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This book, made available by Southern Alberta Institute of Technology (SAIT), is suited for Business Writing, Business English or Business Research/Report Writing courses. This adaptation has reformatted the original text, and replaced some images and figures to make the resulting whole compatible with accessibility software. The adaptation was also conducted in order to provide a greater level of Canadian context. This adaptation has not significantly altered or updated the original 2010 text.

Subject:
Business and Communication
Communication
Material Type:
Textbook
Provider:
Southern Alberta Institute of Technology
Date Added:
08/15/2019
Business English for Success
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Business English for Success provides instruction in steps, builds writing, reading, and critical thinking, and combines comprehensive grammar review with an introduction to paragraph writing and composition. Beginning with the sentence and its essential elements, this book addresses each concept with clear, concise, and effective examples that are immediately reinforced with exercises and opportunities to demonstrate learning.

Subject:
Business and Communication
Language Education (ESL)
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Scott McLean
Date Added:
01/01/2011
Business Ethics
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Business Ethics is designed to meet the scope and sequence requirements of the single-semester business ethics course. This title includes innovative features designed to enhance student learning, including case studies, application scenarios, and links to video interviews with executives, all of which help instill in students a sense of ethical awareness and responsibility.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
Rice University
Provider Set:
OpenStax College
Author:
Kurt Stanberry
Stephen M. Byars
Date Added:
09/24/2018
The Business Ethics Workshop
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Ethics is about determining value; it's deciding what's worth doing and what doesn't matter so much.Business ethics is the way we decide what kind of career to pursue, what choices we make on the job,which companies we want to work with, and what kind of economic world we want to live in and thenleave behind for those coming after. There are no perfect answers to these questions, but there's adifference between thinking them through and winging it. The Business Ethics Workshop provides aframework for identifying, analyzing, and resolving ethical dilemmas encountered through working life.

Subject:
Business and Communication
Material Type:
Case Study
Textbook
Provider:
Flat World Knowledge
Author:
James Brusseau
Date Added:
09/19/2011
Business Information Systems: Design an App for That
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Students in introductory Management Information Systems (MIS) courses often ask what a career in MIS looks like. Lacking a clear vision, they make their own assumptions. Often they assume the career involves programming with little human interaction. That MIS is a technical field could not be further from the truth. MIS job descriptions typically require candidates to be able to collaborate, communicate, analyze needs and gather requirements. They also list the need for excellent written and communication skills. In other words, MIS workers are constantly interacting with other people both inside and outside the organization. They are coming up with creative solutions to business problems. Business Information Systems by Frost, Pike, Kenyo and Pels is designed to help students get a feel for what a career in MIS would be like. The authors' students report that they learn more about information systems from their internships than from their IS courses. Consequently, they designed a book that looks very much like an internship--an introduction to the field followed by a substantial project. The authors begin Unit 1 by introducing the information systems landscape. The unit kicks off with a discussion of all the usual suspects: the information systems triangle, the systems development life cycle, transaction systems (ERP, SCM, CRM), collaboration systems, and business intelligence systems. Other aspects of the landscape such as usability, outsourcing, database concepts and so forth are introduced throughout a chapter in unit 2 where they fit in naturally with the flow of the project. Unit 2 is the substantial project which runs over a number of chapters. Students will plan, build, and develop a proposal for an iPhone application. They will develop a very realistic mockup. They also build a website to help market and support the app. Students are engaged because the project is fun and feels real. However, they are simultaneously learning business concepts and MIS skills. With Designing Information Systems, even as freshmen, you can give your students an experience that emulates MIS in operation. Business Information Systems: Design an App for That by Frost, Pike, Kenyo and Pels is a text that will help students learn Information Systems by doing Management Information Systems. Request a desk copy or examine the book online now to see how this text might work in your course or department.

Subject:
Business and Communication
Management
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Jacqueline Pike
Lauren Kenyo
Raymond Frost
Sarah Pels
Date Added:
01/01/2011
Business Law I Essentials
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Business Law I Essentials is a brief introductory textbook designed to meet the scope and sequence requirements of courses on Business Law or the Legal Environment of Business. The concepts are presented in a streamlined manner, and cover the key concepts necessary to establish a strong foundation in the subject. The textbook follows a traditional approach to the study of business law. Each chapter contains learning objectives, explanatory narrative and concepts, references for further reading, and end-of-chapter questions.

Business Law I Essentials may need to be supplemented with additional content, cases, or related materials, and is offered as a foundational resource that focuses on the baseline concepts, issues, and approaches.

Subject:
Business and Communication
Law
Material Type:
Textbook
Provider:
Rice University
Provider Set:
OpenStax College
Author:
C. M. Mitchell
Dr. Natalie Sappleton
Kenneth Mitchell-Phillips
Mirande Valbrune
Renee De Assis
Suzanne Cardell
Tess C. Taylor
Date Added:
09/27/2019
Business Math: A Step-by-Step Handbook
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This textbook was written to meet the needs of a twenty-first century student. It takes a systematic approach to helping students learn how to think and centers on a structured process termed the PUPP Model (Plan, Understand, Perform, and Present). This process is found throughout the text and in every guided example to help students develop a step-by-step problem-solving approach.

This textbook simplifies and integrates annuity types and variable calculations, utilizes relevant algebraic symbols, and is integrated with the Texas Instruments BAII+ calculator. It also contains structured exercises, annotated and detailed formulas, and relevant personal and professional applications in discussion, guided examples, case studies, and even homework questions.

Subject:
Business and Communication
Mathematics
Material Type:
Lecture Notes
Textbook
Provider:
Lyryx Learning
Author:
Jean-Paul Olivier
Date Added:
08/29/2018
Business Plan Development Guide
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This textbook and its accompanying spreadsheet templates were designed with and for students wanting a practical and easy-to-follow guide for developing a business plan. It follows a unique format that both explains what to do and demonstrates how to do it.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
University of Saskatchewan
Author:
Lee A. Swanson
Date Added:
11/08/2018
College Success
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College Success takes a fresh look at what it means, in today’s world, with today’s students, to be successful in college.Although many of the topics included—from study skills to personal health, from test-taking to managing time and money—will look familiar to those who have used student success texts that have been around for many editions, College Success takes a new approach. The focus is on realistic, practical tools for the students who need them. This is a book designed, frankly, for students who may have difficulty with traditional college texts. The style is direct and to the point. Information is presented concisely and as simply as possible. This is not a weighty tome that discusses student success—this is a manual for doing it.College student demographics have changed considerably in recent decades. More than a third of all students enroll not directly from high school but after a delay of some years. More students are working and have families. More students come from varied ethnic and cultural backgrounds. More students are the first in their family to attend college. More students have grown up with electronic media and now read and think in ways different from the previous generation. With these and so many other cultural changes, more students are not well prepared for a college education with the study skills and life skills they need to become successful students.For each student to get the most out of College Success and their college experience they must understand who they are as it relates to college. To that end, in every chapter students explore themselves, because success starts with recognizing your own strengths and weaknesses. Students make their own goals based on this self-assessment, determining what success in college really means for them as individuals. Interactive activities then help students learn the choices available to them and the possibilities for improving their skills. Skills are presented in step-by-step processes, tips for success in manageable highlighted displays. Most important, students always see the value of what they are reading—and how they can begin to apply it immediately in their own lives.College Success is intended for use in Freshmen Orientation, Study Skills or Student Success courses. A 2009 study revealed that currently nationwide, 34% of college freshmen do not return to their college for their sophomore year. This book is designed to help change that.

Subject:
Communication
Education
Material Type:
Textbook
Provider:
University of Minnesota
Provider Set:
University of Minnesota Libraries Publishing
Author:
Bruce Beiderwell
Linda F. Tse
Nicholas B. deKanter
Tom Lochhaas
Date Added:
02/21/2011
Communication in the Real World: An Introduction to Communication Studies
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Communication in the Real World: An Introduction to Communication Studies overviews the time-tested conceptual foundations of the field, while incorporating the latest research and cutting-edge applications of these basics. Each chapter will include timely, concrete, and real-life examples of communication concepts in action. A key feature of this book is the integration of content regarding diversity and organizational communication in each chapter through examples and/or discrete sub-sections. Discussions of diversity are not relegated to feature boxes. Also integrated into the content are examples that are inclusive in terms of race, gender, sexuality, ability, age, marital status, religion, and other diverse identity characteristics.

Subject:
Communication
Material Type:
Textbook
Provider:
University of Minnesota
Provider Set:
University of Minnesota Libraries Publishing
Date Added:
01/01/2016
Corporate Governance
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The tug of war between individual freedom and institutional power is a continuing theme of history. Early on, the focus was on the church; more recently, it is was on the civil state. Today, the debate is about making corporate power compatible with the needs of a democratic society. The modern corporation has not only created untold wealth and given individuals the opportunity to express their genius and develop their talents but also has imposed costs on individuals and society. How to encourage the liberation of individual energy without inflicting unacceptable costs on individuals and society, therefore, has emerged as a key challenge.

Subject:
Business and Communication
Material Type:
Textbook
Provider:
The Saylor Foundation
Provider Set:
Saylor Textbooks
Author:
Cornelis de Kluyver
Date Added:
02/17/2015
The Data Journalism Handbook
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When you combine the sheer scale and range of digital information now available with a journalist’s "nose for news" and her ability to tell a compelling story, a new world of possibility opens up. With The Data Journalism Handbook, you’ll explore the potential, limits, and applied uses of this new and fascinating field.

This valuable handbook has attracted scores of contributors since the European Journalism Centre and the Open Knowledge Foundation launched the project at MozFest 2011. Through a collection of tips and techniques from leading journalists, professors, software developers, and data analysts, you’ll learn how data can be either the source of data journalism or a tool with which the story is told—or both.

Subject:
Journalism
Material Type:
Textbook
Provider:
University of Bath
Author:
Jonathan Gray
Liliana Bounegru
Lucy Chambers
Date Added:
07/02/2019