This textbook provides context and essential concepts across the entire range of legal issues with which managers and business executives must grapple. The text provides the vocabulary and legal acumen necessary for businesspeople to talk in an educated way to their customers, employees, suppliers, government officials—and to their own lawyers.

This book presents standard intermediate microeconomics material and some material that, in the authors' view, ought to be standard but is not. Introductory economics material is integrated. Standard mathematical tools, including calculus, are used throughout. The book easily serves as an intermediate microeconomics text, and can be used for a relatively sophisticated undergraduate who has not taken a basic university course in economics.

In this course, the student will first learn about waves and oscillations in extended objects using classical mechanics. The course will then examine the sources and laws that govern static electricity and magnetism. A brief look at electrical measurements and circuits will help establish how electromagnetic effects are observed, measured, and applied. These topics lead to an examination of how Maxwell's equations unify electric and magnetic effects and how the solutions to Maxwell's equations describe electromagnetic radiation, which will serve as the basis for understanding all electromagnetic radiation, from very low frequency radiation emitted by power transmission lines to the most powerful astrophysical gamma rays. The course also investigates optics and launches a brief overview of Einstein's special theory of relativity. A basic knowledge of calculus is assumed. (Physics 102; See also: Biology 110, Chemistry 002, Mechanical Engineering 006)

Accounting can be considered the language of business. If you are learning accounting for the first time, embracing its foundational concepts may be a challenging process. Mastery of accounting primarily rests in your ability to critically think through and synthesize the information as it applies to a given situation. You should approach the learning of accounting the same way you would approach learning a foreign language; It will take time and practice to ensure you remember the concepts. There are a number of sub-disciplines that fall under the umbrella of "accounting,” but in this course, we will be focused on financial accounting.

This course will survey physics concepts and their respective applications; it is intended as a basic introduction to the current physical understanding of our universe. In this course, the student will study physics from the ground up, learning the basic principles of physical law, their application to the behavior of objects, and the use of the scientific method in driving advances in this knowledge. This course focuses on Newtonian mechanics--how objects move and interact--rather than Electromagnetism or Quantum Mechanics. While mathematics is the language of physics, the student need only be familiar with high school-level algebra, geometry, and trigonometry; the small amount of additional math needed will be developed during the course. (Physics 101; See also: Biology 109, Chemistry 001, Mechanical Engineering 005)

This course provides a general overview of databases, including topics such as database history, modern database systems, the different models used to design a database, and Structured Query Language (SQL), which is the standard language used to access and manipulate databases. Upon successful completion of this course, the student will be able to: compare and contrast the database approach and the file system approach; explain what a database management system is as well as the various components; identify the various people involved in database management systems; explain the historical background of database management systems; compare the various database models; describe the functions of a database management system; explain the three-schema database architecture; describe what tables, indexes, and views are as well as discuss the differences among them; explain the entity-relationship model; develop an entity-relationship model based on user requirements; describe the relational database model; explain the process of normalization; convert an entity-relationship diagram to a set of normalized relations; explain referential integrity; identify how relational algebra is used to construct queries; describe and use data definition commands; describe and use data manipulation commands; explain how to join tables together for queries. (Computer Science 403)

This survey course can be used by students who are looking to take just one general overview course or by those who want to go on to more advanced study in any of the subfields that comprise the political science discipline, such as American politics, comparative politics, international politics, or political theory. The goal of this course is to introduce the student to the discipline's concepts, terminology, and methods and to explore instances of applied political science through real world examples. Upon successful completion of this course, the student will be able to: Describe and evaluate the concepts of power, legitimacy, and authority; Discuss the origins and developments of the nation-state; Distinguish between traditional and behavioral approaches to the study of politics; Discuss general approaches to the study of politics, such as political philosophy, political systems theory, and political economy; Describe and discuss the political socialization process; Examine the nature of political participation from a comparative perspective; Discuss the nature of public opinion from a comparative perspective; Identify the different types of electoral systems and be able to assess the implications of those systems; Identify the role and functions of political parties; Identify the different types of party systems from a comparative perspective; Describe and evaluate the general principles of presidential and parliamentary political systems; Describe and compare the essential features of at least three governments of Western Europe; Identify and evaluate the principles of authoritarian and totalitarian governments; Discuss the concepts of political development and problems facing developing nations; Discuss and explain the origins and principles of democratic capitalism, democratic socialism, Marxist socialism, national socialism, fascism, and third world ideologies; Describe the origins, development, and principles of international law; Identify and assess the influence of major international organizations; Describe and analyze the causes of international conflict; Analyze current critical issues in international relationships. (Political Science 101)

This course is an introduction to the fundamental principles of psychology. It begins with a short overview of the discipline's development and principal methodologies. The subsequent units are arranged around broad areas of research, including emotion, development, memory, and psychopathology. Upon successful completion of this course, students will be able to: Identify the steps of the scientific method and explain how this method applies to psychological research methodology and statistical analyses; Demonstrate an understanding of the general history of the field; Explain the nature versus nurture argument and the current status of thinking regarding gene-environment interaction; Identify the basic components and mechanisms of the major biological systems often studied in psychology; Demonstrate an understanding of the basic findings within a variety of areas of psychology, including sensation and perception, memory and learning, development, social psychology, and psychopathology. (Psychology 101)

This course is designed to introduce you to a range of basic sociological principles so that you can develop your own sociological imagination. You will learn about the origins of sociology as a discipline and be introduced to major sociological theories and methods of research. You will also explore such topics as sex and gender, deviance, and racism.

This course covers descriptive statistics, the foundation of statistics, probability and random distributions, and the relationships between various characteristics of data. Upon successful completion of the course, the student will be able to: Define the meaning of descriptive statistics and statistical inference; Distinguish between a population and a sample; Explain the purpose of measures of location, variability, and skewness; Calculate probabilities; Explain the difference between how probabilities are computed for discrete and continuous random variables; Recognize and understand discrete probability distribution functions, in general; Identify confidence intervals for means and proportions; Explain how the central limit theorem applies in inference; Calculate and interpret confidence intervals for one population average and one population proportion; Differentiate between Type I and Type II errors; Conduct and interpret hypothesis tests; Compute regression equations for data; Use regression equations to make predictions; Conduct and interpret ANOVA (Analysis of Variance). (Mathematics 121; See also: Biology 104, Computer Science 106, Economics 104, Psychology 201)

Political thought, otherwise known as political theory or philosophy, is the study of questions concerning power, justice, rights, law, and other issues pertaining to governance. This course examines major texts in the history of political thought and asks how different views on human nature inform the design of government. Upon successful completion of this course, the student will be able to: summarize the passage of political thought through the classical, Renaissance, and Enlightenment periods and based on the works of Plato, Aristotle, Machiavelli, Hobbes, Locke, Rousseau, Tocqueville, and Marx; compare and contrast the differences between Plato and Aristotle with regard to their understandings of the nature of the person, ethics, society, citizenship, and governance; explain the historical and intellectual context in which the political thought that helped to develop the modern state came to be; compare and contrast the concepts of justice, freedom, equality, citizenship, and sovereignty in the works of Machiavelli, Hobbes, Locke, and Rousseau; explain the different versions of, and importance of, 'the state of nature' to political thought; identify the influences of Hobbes, Locke, and Rousseau on the development of the United States Constitution; summarize the thoughts of Alexis de Tocqueville on the American political landscape, particularly with regard to religion and equality, and why this has importance beyond the American context; explain Karl Marx's world view, with particular regard to his critique of democracy and the modern, politically liberal, state; how it came to be; and its fundamental link to capitalism. (Political Science 201)

Introduction to the Law of Property, Estate Planning and Insurance is an up-to-date textbook that covers legal issues that students must understand relating to real estate (an especially important business asset), as well as estate planning and insurance. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

David W. Ball of Cleveland State University brings his new survey of general chemistry text, Introductory Chemistry, to the market with a fresh theme that will be sure to hold student interest: "Chemistry is Everywhere." Introductory Chemistry is intended for a one-semester introductory or preparatory chemistry course. Throughout the chapters, David presents two features that reinforce the theme of the textbook, that chemistry is everywhere.The first is the boxed feature titled, appropriately, “Chemistry is Everywhere”. This feature takes a topic of the chapter and demonstrates how this topic shows up in everyday life. In the introductory chapter, “Chemistry is Everywhere” focuses on the personal hygiene products that students may use every morning: toothpaste, soap, shampoo among others. These products are chemicals, aren’t they? This book explores some of the chemical reactions like the ones that give students clean and healthy teeth, and shiny hair. This feature makes it clear to students that chemistry is, indeed, everywhere, and it will promote student retention in what is sometimes considered an intimidating course.The second boxed feature focuses on chemistry that students likely indulge in every day: eating and drinking. In the “Food and Drink App”, David discusses how the chemistry of the chapter applies to things that students eat and drink every day. Carbonated beverages depend on the behavior of gases, foods contain acids and bases, and everyone actually eats certain rocks. (Yikes!) Cooking, eating, drinking, metabolism – all chemical processes students are involved with all the time. These features allow students to see the things we interact with every day in a new light – as chemistry.Just like many of the one-semester chemistry books you may be used to, each section in David Ball's <="" em=""> starts with one or more Learning Objectives, which list the main points of the section. Each section ends with Key Takeaways, which are reviews of the main points of the section. Each chapter is full of examples to illustrate the key points of the materials, and each example is followed with a similar “Test Yourself” exercise to see if the student understands the concept. Each section ends with its own set of paired exercises to practice the material from that section, and each chapter ends with a section of “Additional Exercises” that are more challenging or require multiple steps or skills to answer.David took the time to treat mathematical problems in Introductory Chemistry one of two ways, either as a conversion-factor problem or as a formula problem. David believes having two basic mathematical approaches (converting and formulas) allows the text to focus on the logic of the approach and not tricks or shortcuts; which speaks to the final point about Introductory Chemistry.You'll notice that David took no shortcuts with the material in this text, his inviting writing style, concise approach, consistent presentation, and interesting pedagogy have given it some of the best peer reviews we've seen at Flat World. So, order a desk copy or dive in now to see for yourself.

In many introductory level courses today, teachers are challenged with the task of fitting in all of the core concepts of the course in a limited period of time. The Introductory Statistics teacher is no stranger to this challenge. To add to the difficulty, many textbooks contain an overabundance of material, which not only results in the need for further streamlining, but also in intimidated students. Shafer and Zhang wrote Introductory Statistics by using their vast teaching experience to present a complete look at introductory statistics topics while keeping in mind a realistic expectation with respect to course duration and students' maturity level.

Launch! Advertising and Promotion in Real Time is the first free, open source text for advertising and marketing classes. A new alternative to introductory texts that can cost into three figures and provide information that is extraneous or outdated, Launch! offers a basic text at no cost to students. Instead, we generate revenue through individually priced materials such as discretionary hard copies of the text (for those of you who still like to mark up your book the old-fashioned way), study guides, podcasts and streaming interviews (à la iTunes), user-generated content, advertising sales, and corporate sponsorship. There’s something else that’s really unique and cool about Launch! Welcome to the first advertising textbook written in partnership with a real-life advertising agency. It’s fine to talk about ad campaigns from the past, but we’d rather hear about one from the horse’s mouth—while it’s still happening. We’re going to teach you about the ad biz the way you’ll learn it if you choose to make it your career (and we hope you do). None of that shiny, happy, “talking heads” stuff; we’re going to take the gloves off and show you how a campaign works (and sometimes doesn’t) from the vantage point of the people who have to do it every day. Prepare to Launch!

This textbook provides context and essential concepts across the entire range of legal issues with which managers and business executives must grapple. The text provides the vocabulary and legal acumen necessary for businesspeople to talk in an educated way to their customers, employees, suppliers, government officials—and to their own lawyers.

Law of Commercial Transactions is an up-to-date textbook that covers legal issues that students who engage in commercial transactions must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

Organizations in the 21st century are in need of culturally intelligent managers and leaders. The pressure to build authentic global networks and to cultivate an appreciation and respect for cultural differences and similarities has driven cultural intelligence to the forefront of diversity and inclusion work.

Preparing today's students to be effective leaders in their professional lives requires that they hone their cultural intelligence as it is vital to working inter- and intra-culturally in today's global economy. This unique ability to identify, recognize, and acknowledge the differences and similarities that exist between and among cultural groups and systems will set their leadership skills apart from the masses. And when applied, cultural intelligence can bridge the gap in cultural misunderstanding by creating awareness, knowledge, and patience of cultural norms and behaviors.

The purpose of Leading With Cultural Intelligence by Mia Moua is to outline the important ideas of cultural intelligence and the steps that must be considered and then practiced to become a culturally intelligent leader. The most important aspect covered within this book is that cultural intelligence is both a strategy and a tool towards cultural competency and proficiency. This book outlines the importance of understanding culture and its impact on organizations, the strategic value of cultural intelligence, and the significance of integrating and practicing cultural intelligence in everyday business life. When all these aspects are properly integrated and applied in the leadership and management process, organizations are more innovative and adaptable to respond to cultural changes.

Legal Aspects of Corporate Management and Finance is an up-to-date textbook that covers key legal issues relating to corporate management and finance. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.

Legal Aspects of Marketing and Sales is an up-to-date textbook that covers legal issues that students who will work in marketing or with marketing managers must understand. The text is organized to permit instructors to tailor the materials to their particular approach. The authors take special care to engage students by relating law to everyday events with their clear, concise and readable style.