What Makes a Video Persuasive?

What Makes a Video Persuasive?

Task 1 Rate Video Examples

Task 1: Open the Google Doc What Makes a Video Persuasive? Watch at least three persuasive Adobe Spark videos from the chart below and review them. Remember the goal of the video was to persuade people to do something, such as supporting a cause, donating money, attending an event or changing their opinion.

Step 2: Think about the videos you watched and this question, “What Makes a Video Persuasive? How can a video change a person’s opinion or make them take action? Brainstorm a list of at least five characteristics that you think leads to a successful persuasive video? Add your answers to the chart in the Google Doc. 


Step 3:Share your five characteristics with the class by adding them to the shared Padlet Canvas What Makes a Video Persuasive?. Read through the canvas before adding yours, if the characteristic you were going to already there, then just a different word. We will then have a discussion as a class to narrow down the list. Hopefully we will be able to develop a list of core characteristics that make a successful persuasive video and answer the question? What makes a video persuasive?

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