Class slides for Strategic Management are freely-available, screen-reader friendly, openly-licensed, and editable. The slides align with the freely-available open textbook, Strategic Management, which is the required text for Virginia Tech's Pamplin College of Business undergraduate capstone course, MGT 4394 Strategic Management. The collection includes eleven chapter-level .ppt slides with questions and activities, and additional slide decks with exercises and cases.

The open textbook, Strategic Management is freely available in PDF, ePub, Pressbooks, and other formats at http://hdl.handle.net/10919/99282

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Accessibility
Virginia Tech is committed to making its publications accessible in accordance with the Americans with Disabilities Act of 1990. All figures within the slides have alternative text.

This work is published by Virginia Tech's Pamplin College of Business in association with the University Libraries' at Virginia Tech Open Education Initiative.

Contributors:
Management Faculty, Pamplin College of Business
Reed Kennedy
Eli Jamison
Other esteemed, former faculty from the Department of Management
University Libraries
Design and accessiblity: Kylie Call
Figure design and editorial: Kindred Grey
Project Management: Anita Walz

This guide is the fourth and final guide in the series and focuses on evaluating the processes and outcomes in the strategic plan.
Evaluation is central to strategic planning as it allows you to review what is and isn’t working on the school improvement journey. There are 2 types of evaluation you should consider:
Process evaluation examines whether practices have been applied in the way they were planned.
Outcome evaluation examines whether practices are having the desired effect on student learning.
Process and outcome evaluation both play key roles at different stages of a strategic plan’s life cycle.

This guide recommends practical steps for evaluating processes for improving practices, as well as the effect of these practices on student learning. We recommend reading this guide after you have read the third guide in this series, Selecting Practices to Deliver Improvement.

Teaching the strategic management course can be a challenge for many professors. In most business schools, strategic management is a ŇcapstoneÓ course that requires students to draw on insights from various functional courses they have completed (such as marketing, finance, and accounting) in order to understand how top executives make the strategic decisions that drive whether organizations succeed or fail. Although students have taken these functional courses, many students have very little experience with major organizational choices. It is this inexperience that can undermine many studentsŐ engagement in the course.

This is a course in how corporations make use of the insights and tools of risk management. Most courses on derivatives, futures and options, and financial engineering are taught from the viewpoint of investment bankers and traders in the securities. This course is taught from the point of view of the manufacturing corporation, the utility, the software firm—any potential end-user of derivatives, but not the dealer. Most related courses focus on the extensive taxonomy of instruments and the complex models developed to price them, and on ways to exploit mispricing. While this course will make use of some of these pricing models, the focus is on how corporations use the insights and models to improve their operations, to increase the value of their real assets, or to create the financial flexibility necessary to implement their core strategy.

Principles of Management is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach. Management is a broad business discipline, and the Principles of Management course covers many management areas such as human resource management and strategic management, as well behavioral areas such as motivation. No one individual can be an expert in all areas of management, so an additional benefit of this text is that specialists in a variety of areas have authored individual chapters.

This guide is the third in a series of 4 and focuses on selecting practices to deliver improvement. Once you’ve prioritised the curriculum, pedagogical and assessment approaches that relate to each goal and target, you need to select practices to improve each approach and plan how to deliver this improvement. For the purpose of this guide, a practice is the practical application of an approach. This guide recommends practical steps for selecting practices that support your prioritised approaches, as well as for planning how to deliver improvement. We recommend reading this guide after you have read the second guide in this series, Prioritising Approaches to Achieve Each Goal. After reading this guide, we recommend you read Evaluating for Continuous Improvement.

This seminar provides an introduction to scholarship in a growing research community: the sociologists and sociologically-inclined organization theorists who study issues that relate, at least in a broad sense, to the interdisciplinary field of inquiry that is known as "strategy" or "strategic management" research. The course is not designed to survey the field of strategy. Rather, the focus is on getting a closer understanding of the recent work by sociologists and sociologically-oriented organization theorists that investigates central questions in strategic management. In particular, we will be concerned with identifying and assessing sociological work that aims to shed light on: (a) relative firm performance; (b) the nature of competition and market interaction; (c) organizational capabilities; (d) the beginnings of industries and firms; (e) the diffusion or transfer of ideas and practices across firms; and (f) strategic change.

Strategic Management (2020) is a 343-page open educational resource designed as an introduction to the key topics and themes of strategic management. The open textbook is intended for a senior capstone course in an undergraduate business program and suitable for a wide range of undergraduate business students including those majoring in marketing, management, business administration, accounting, finance, real estate, business information technology, and hospitality and tourism. The text presents examples of familiar companies and personalities to illustrate the different strategies used by today’s firms and how they go about implementing those strategies. It includes case studies, end of section key takeaways, exercises, and links to external videos, and an end-of-book glossary. The text is ideal for courses which focus on how organizations operate at the strategic level to be successful. Students will learn how to conduct case analyses, measure organizational performance, and conduct external and internal analyses.

If you are an instructor reviewing, adopting, or adapting this textbook, please help us understand your use by filling out this form http://bit.ly/strategy-interest

How to Access this Book This text is available in multiple formats including PDF, a low-resolution PDF which is faster to download, Open Document Format (ODT), and ePub. It is also available online in Pressbooks at https://pressbooks.lib.vt.edu/strategicmanagement. Softcover print on demand options are available in color interior (https://www.amazon.com/dp/1949373940) or black & white interior (https://www.amazon.com/dp/1949373894). The main landing page for this book is: https://doi.org/10.21061/strategicmanagement.

Attribution This textbook was adapted for use in Virginia Tech’s Pamplin College of Business capstone course, MGT 4394 Strategic Management, and is shared under a Creative Commons Non-Commercial ShareAlike 3.0 license. It is adapted without attribution to the original 2010 author or publisher at their request. It is adapted from Mastering Strategic Management which was published by the University of Minnesota Publishing in 2015 as an adaptation of the 2010 version. University of Minnesota Publishing reformatted the original text, and replaced some images and figures to make the resulting whole more shareable but did not otherwise significantly alter or update the original 2010 text.

Powerpoint slides are available at http://hdl.handle.net/10919/102735
A testbank only for instructors is also available at http://hdl.handle.net/10919/104179

Instructor Resource Portal in OER Commons
https://www.oercommons.org/groups/strategic-management-instructor-group/5209

Table of Contents
Chapter 1: Mastering Strategy: Art and Science
Chapter 2: Assessing Organizational Performance
Chapter 3: Evaluating the External Environment
Chapter 4: Evaluating the Internal Environment
Chapter 5: Synthesis of Strategic Issues and Analysis
Chapter 6: Selecting Business-Level Strategies
Chapter 7: Innovation Strategies
Chapter 8: Selecting Corporate-Level Strategies
Chapter 9: Competing in International Markets
Chapter 10: Executing Strategy through Organizational Design
Chapter 11: Leading an Ethical Organization: Corporate Governance, Corporate Ethics, and Social Responsibility
About the Author / Editorial and Production Teams
Version Notes
Glossary

This work is published by Virginia Tech’s Pamplin College of Business in association with Virginia Tech Publishing.

Suggested Citation Kennedy, Reed. (2020) Strategic Management. Blacksburg, VA: Virginia Tech Publishing. https://doi.org/10.21061/strategicmanagement CC BY NC-SA 3.0

Contributors
About the Previous Author
The publisher of the 2010 version of this book requested that they and the original author not receive attribution.

This Version
Primary Contributor: Reed B. Kennedy
Reviewer / Contributors: Eli Jamison, Joseph Simpson, Pankaj Kumar, Ayenda Kemp, Kiran Awate, and Kathleen Manning
Cover Design, Illustration, and Alternative Text; Student Reviewer: Kindred Grey
Research and Editorial Assistant; Student Reviewer: Kathleen Manning
Managing Editor: Anita Walz
Production Editor: Robert Browder
Copyeditors: Grace Baggett, Lauren Holt

ISBN 978-1-949373-94-3 (print-color)
ISBN 978-1-949373-89-9 (print-black & white)
ISBN 978-1-949373-96-7 (ebook-PDF)
ISBN 978-1-949373-95-0 (ebook-Pressbooks)
https://pressbooks.lib.vt.edu/strategicmanagement
DOI: https://doi.org/10.21061/strategicmanagement

Accessibility Virginia Tech Publishing is committed to making its publications accessible in accordance with the Americans with Disabilities Act of 1990. The HTML and screen reader–friendly PDF versions of this book utilize header structures and include alternative text which allow for machine-readability.

This course focuses on some of the important current issues in strategic management. It will concentrate on modern analytical approaches and on enduring successful strategic practices. It is consciously designed with a technological and global outlook since this orientation in many ways highlights the significant emerging trends in strategic management. The course is intended to provide the students with a pragmatic approach that will guide the formulation and implementation of corporate, business, and functional strategies.

This course is intended to be an extension of course 15.902 Strategic Management I, with the purpose of allowing the students to experience an in-depth application of the concepts and frameworks of strategic management. Throughout the course, Prof. Arnoldo Hax will discuss the appropriate methodologies, concepts, and tools pertinent to strategic analyses and will illustrate their use by discussing many applications in real-life settings, drawn from his own personal experiences.

The Strategic Management Test Bank includes 782 peer-reviewed, multiple-choice questions which correspond to topics taught in undergraduate, capstone-level business open textbook, Strategic Management (2020), freely available (CC BY-NC-SA) at http://hdl.handle.net/10919/99282. Between 48-98 multiple-choice items are available for each chapter and cover: mastering strategy, assessing organizational performance, evaluating the external environment, evaluating the internal environment, synthesis of strategic issues and analysis, selecting business-level strategies, innovation strategies, selecting corporate-level strategies, completing in international markets, executing strategy through organizational design, and leading an ethical organization. Question items are also identified by subsection (e.g. 1.1, 1.2, etc.) of Strategic Management.

TEST BANK DEVELOPMENT
This peer-reviewed, copyedited test bank was made possible in part by the Open Education Initiative of the University Libraries at Virginia Tech and the Cleveland State University Affordable Learning @ CSU Initiative. It was developed and reviewed by students and faculty at Virginia Tech and Cleveland State University. For further information on our process, see "About_the_Test_Bank.pdf" located at http://hdl.handle.net/10919/104179 on the left-hand side.

INSTRUCTIONS FOR TEST BANK ACCESS
The test bank is available only to instructors who have adopted Strategic Management in their course and agree to the terms of use. Please complete the steps listed at http://hdl.handle.net/10919/104179.

This course provides an overview of key concepts in strategic management in the construction, real estate, and architecture industries. Topics include supply chain analysis, market segmentation, vertical integration, competitive advantage, and industry transformation. This course is of interest to students seeking more understanding of the business dynamics of real estate and construction; seeking to provide value in firms which they may join; or seeking to build a foundation for their own entrepreneurial pursuits.