Students will create an advertisement promoting their chosen form of advertising, including advantages and disadvantages of their form of advertising. These should then be presented to the class to teach the class about their form.
This project is meant to be cross-curricular, requiring students to utilize many instructional skills to complete each step. Such skills will include number sense to one million, addition and subtraction to one million, area/perimeter/scaling, 3-D design, and writing/advertising. The project could be completed in sequential order, completed as isolated projects or hand selected for which components are used in your classroom.
Engage students in the analysis of the persuasive written language of advertisements. Students will have to recognize some language techniques used in advertising, match the techniques to some printed ads and create slogans, using such techniques. Subject: English Language, Reading Foundational Skills, Writing Foundational Skills Level: secondary education Material Type: Classroom Activity Provider:Terezinha Marcondes Diniz Biazi - State University of Campinas -UNICAMP/BRAZILMidwest State University –UNICENTRO/BRAZIL
- Arts and Humanities
- Educational Technology
- Higher Education
- Language Education (ESL)
- English Language Arts
- Language, Grammar and Vocabulary
- Reading Foundation Skills
- Reading Informational Text
- Material Type:
- Lesson Plan
- Terezinha Marcondes Diniz Biazi
- Date Added:
This lesson helps students develop their critical thinking on reading social issue advertisements and also their understanding of characteristics of an advertisement. Also how verbal and non-verbal languages are connected to convey meaning.