You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.
You must be logged in to perform this action.

"Everybody Seems to Feel Obliged to Acquire a Tan"

Read the Fine Print
Author:
Subject:
Humanities
Institution Name:
American Social History Project/Center for History and New Media
Collection:
Many Pasts (CHNM/ASHP)
Grade Level:
Secondary, Post-secondary
Abstract:

Before the general public began to understand the health dangers of sunlight overexposure, a fair number of white Americans devoted much time and effort to acquiring a "perfect tan." The suntan craze began in the mid-1920s, as outdoor recreation became more popular among middle-class Americans. Marketers also promoted the practice--once convinced that suntanning was not just a fad--with products designed to assist the quest to be tan. The following 1949 editorial from the popular magazine Collier's offers a tongue-in-cheek critique of tanning, calling attention to peer group pressures of social conformity and competitiveness inherent in tanning rituals. Absent from the piece is any consideration of the racial aspects of such a practice, centered on darkening the color of one's skin, and performed, as it was, in a multiethnic, but white-dominated society.

Languages:
English
Material Type:
Primary Source
Media Format:
Text/HTML
Conditions of Use:
Custom License
Fair Use for educational purposes
Copyright Holder:
Copyright 1998-2005 American Social History Productions, Inc. All rights reserved.

Comments

Send link to this page

The e-mail address to send this link to.
A comment about this link.
Log in or Register

Rate and Review

Evaluate Resource What is this?

Common Core Standards

Align Resource
Not Yet Aligned

    Add new alignment tag:

    Share

    Tags

    Keywords, descriptive words, interested groups & more