Berkeley Writers at Work: David Kirp

• Author:
• Subject: Arts, Social Sciences
• Institution Name: UC Berkeley
• Collection: Webcast UC Berkeley Events
• Grade Level: Post-secondary

• Abstract: David Kirp is a Berkeley professor of public policy. He is the author
  of many nonfiction titles, the most recent being "Shakespeare,
  Einstein, and the Bottom Line: The Marketing of Higher Education", in
  which he looked at 12 colleges and universities that, in order to deal
  with competitive pressures, are marketing themselves much like a
  consumer brand. Kirp is interviewed by John Levine, a College Writing
  Programs lecturer.
  
  Writers at Work takes an unusual approach to writing. While
  nonfiction authors are often invited to discuss the subject matter of
  their works, the series provides a forum for campus writers to talk
  about their writing process - from gathering material to creating a
  mood, editing, and revising.
  
  This event took place on March 31, 2004 in the Morrison Library, UC
  Berkeley

• Languages: English
• Material Types: Primary Source
• Media Formats: Audio

• Conditions of Use: Custom License

  2005-06 Regents of the University of California