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The Future of Search - John Battelle Fall 2007

 
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Type: Course Related Materials
Grade Level: Post-secondary
Author: Marti Hearst
Subject: Science and Technology
Institution Name: UC Berkeley

Abstract: The Future of Search - John Battelle: SearchBlog and Battelle Media. From Info 141: Search Engines: Technology, Society, and Business - Fall 2007. Students will first gain an understanding of the basics of how search engines work, and then explore how search engine design impacts business and culture. Topics include search advertising and auctions, search and privacy, search ranking, internationalization, anti-spam efforts, local search, peer-to-peer search, and search of blogs and online communities.

Details

Course Type: Learning Module
Material Types: Audio Lectures
Media Formats: Audio
Language: English

Additional Information

Geographic Regional Relevance: All

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