Introduction to Tourism

Author:

Cassidy, Frances

Subject:

Business

Institution Name:

University of Southern Queensland

Collection:

USQ OpenCourseWare

Grade Level:

Post-secondary

Abstract:

This course covers topics which include defining what tourism is and the tourism system. It then reviews the development of tourism and tourist destinations before embarking on examining the tourist product and tourist industry. Where would tourism be without marketing? The course then explores market segmentation and then discusses the economic, socio-cultural and environmental impacts which must be considered when planning for tourism and the future of tourism.

Languages:

English

Material Type:

Full Course, Lecture Notes, Lesson Plans, Teaching and Learning Strategies, Training Materials, Other

Media Format:

Text/HTML

Conditions of Use:

Creative Commons Attribution-Noncommercial-Share Alike 2.5