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- Author:
-
von Hippel, Eric
- Subject:
- Business
- Institution Name:
- M.I.T.
- Collection:
-
MIT OpenCourseWare
- Grade Level:
- Post-secondary
- Abstract:
Until recently, development of very novel products or services has largely been a matter of chance and luck. Recent research into the innovation process now makes it possible to develop methods to systematically identify product and service ideas that offer very novel functionality to users. Subject examines both research findings on idea generation processes and related practical concept development methods. First-term half subject. To prosper, firms must develop major product and service innovations. Often, though, they don't know how. Recent research into the innovation process has made it possible to develop "breakthroughs" systematically. 15.356 presents several practical concept development methods, such as the "Lead User Method," where manufacturers learn from innovative customers. Expert guest speakers present case studies that show the "art" required to implement a concept development method. 15.356 is a half-term subject.
- Languages:
- English
- Material Type:
- Full Course, Homework and Assignments, Lecture Notes, Syllabi, Video Lectures
- Media Format:
- Text/HTML, Downloadable docs, Video
- Conditions of Use:
-
Creative Commons Attribution-Noncommercial-Share Alike 3.0
No restrictions on your remixing, redistributing, or making derivative works.
Give credit to the author, as required.
Your remixing, redistributing, or making derivatives works comes with some
restrictions, including how it is shared.
Your redistributing comes with some restrictions. Do not remix or make
derivative works.
Copyrighted materials, available under Fair Use and the TEACH Act for US-based
educators, or other custom arrangements. Go to the resource provider to see
their individual restrictions.
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