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Read the Fine Print
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(Complete Item Description)
- Abstract:
This site offers thumbnail histories of nearly 30 well-known brand names associated with soft drinks, potatoes, cereal, fruit, airplanes, buses, pianos, sewing machines, jeans, shoes, and other products.
- Subject:
- Arts, Business, Humanities, Social Sciences
- Grade Level:
- Primary, Secondary
- Collection:
-
Library of Congress
Remix and Share
-
(Complete Item Description)
- Abstract:
The purpose of this course is to: Introduce you to key marketing ideas and phenomena. Develop your skills in marketing analysis and planning. Provide you with a forum (both written and oral) for presenting and defending your own recommendations and critically examining and discussing those of others.Emphasis is on theory and practice that draws on market research, competitive analysis, and marketing science.
- Subject:
- Business
- Grade Level:
- Post-secondary
- Collection:
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MIT OpenCourseWare
No restrictions on your remixing, redistributing, or making derivative works.
Give credit to the author, as required.
Your remixing, redistributing, or making derivatives works comes with some
restrictions, including how it is shared.
Your redistributing comes with some restrictions. Do not remix or make
derivative works.
Copyrighted materials, available under Fair Use and the TEACH Act for US-based
educators, or other custom arrangements. Go to the resource provider to see
their individual restrictions.
