Read the Fine Print
Educational Use
Students learn basic marketing concepts and use professional marketing techniques to compose an advertisement for a hybrid vehicle. In the process, they learn the principles of comparative analysis.
- Subject:
- Education
- Material Type:
- Activity/Lab
- Provider:
- TeachEngineering
- Provider Set:
- TeachEngineering
- Author:
- Denise W. Carlson
- Jane Evenson
- Mindy Schaefer Zarske
- Date Added:
- 10/14/2015